The business-to-business for-profit training industry has gone through major changes over the last 25 years, but the single biggest disruption has been the Internet. The Internet’s impact has been significant in many ways including asynchronous e-learning, live online training classes, and live online coaching and support to name a few. The single biggest impact of the Internet has been its creation of convenient, accessible and FREE knowledge transfer options. If you are a professional and you need to gain knowledge on a particular topic, all you need to do is bring up Google, Bing or Yahoo and in a few seconds you will find a treasure trove of information aka knowledge available for free.
The livelihood of a training company is based on providing learning; interestingly training companies have lived a long time on making revenue on knowledge transfer. The reality is that revenue is now gone. ASPE understands this and actually feels that providing FREE knowledge to our customers is a core responsibility. We believe our livelihood is based on providing skills transfer not knowledge transfer; we believe it is our job to provide tools, techniques and skills to increase worker productivity. If we do this and do it well, the increases in productivity our services provide, pays for our services. So we embrace the changes in training brought by the Internet, through our own sources for free knowledge, our web seminars and free resources. Click to continue »
